I shape products thoughtfully.

With expertise in product strategy, I bridge disciplines to solve problems that matter.

Laurence Peberdy

About

Find out a bit more about my background and how I approach things

My journey

I'm Product Lead at Bankuet, a tech-for-good startup on a mission to get food banks what they need, when they need it. I work closely with Bankuet's CEO and lead product strategy from discovery to delivery, driving measurable improvements in user experience and operational efficiency.

Alongside Bankuet, I built Research Atlas, a web application that helps students and researchers enter unfamiliar academic domains by revealing key topics, pivotal works, and their relationships.

I have hands-on experience in product management, user research, design, and AI-native engineering, and hold a Master's in Interdisciplinary Problems and Methods.

My approach

I shape products thoughtfully and bring well-reasoned thinking to every decision. I’m method-agnostic - different problems require different approaches, so I adapt the process to the context rather than forcing a template.

The most important thing is staying close to users and their problems, and not falling in love with solutions. This helps you see trade-offs more clearly and makes it easier to stay agile and pivot when the evidence changes.

From there, I work end-to-end - defining what success looks like, aligning stakeholders early, and shipping in tight iterations with strong feedback loops. I’m comfortable going deep technically when it helps the team move faster, and I’m currently exploring how AI can accelerate product workflows.

My why

I’m motivated by building interesting things with great people. I like teams with trust, high standards, and a shared appetite to figure things out properly.

I’m most energised by complex problem spaces that don’t fit neatly into a single domain. I enjoy bridging disciplines - translating between technical and non-technical perspectives and connecting the dots across research, design, and engineering.

What keeps me engaged is learning and delivery in equal measure: getting clarity, then turning ideas into something real. I’m drawn to work where the problem is genuinely hard, the collaboration is strong, and the result is something the team is proud of.

Skills and focus areas

Tools and skills I use to bring ideas to life

People
Stakeholder alignmentInfluence without authorityFacilitationCommunicationCross-functional collaborationFeedback culturePsychological safetyDecision hygiene
Product
Product DiscoveryProduct DeliveryProduct RoadmappingProduct AnalyticsProduct MetricsProduct SenseProduct VisionProduct Strategy
Engineering
AI-Native DevelopmentData ArchitectureNatural Language ProcessingAPI IntegrationTypeScriptPythonPostgreSQLD3.jsGraph Databases
Design & UX
Design SystemsProduct DesignProcess DesignService DesignUser ResearchUser Story MapsUser TestingUser Flows

Experience

My professional journey and career milestones

Bankuet

March 2020 - Present

Bankuet is a tech for good startup on a mission to get food banks what they need, when they need it and to make it easier for people to give.

Product Lead

April 2022 - Present
  • Lead product strategy from discovery to delivery across three verticals; public donations, food bank requests and fundraising campaigns.
  • Rebuilt the donor experience as a Next.js app on Vercel - improved clarity and brand alignment, integrated Beacon CRM, reduced donation steps from 5 to 3, enabled flexible giving, and reduced bounce rate by 20%.
  • Introduced instant fundraising campaigns, reducing campaign set-up time from 1 day.
  • Evolved the food bank experience with clearer workflows - statuses, request history, quantity control, and price visibility - reducing admin overhead and back-and-forth.
Product VisionProduct StrategyCross-functional Team LeadershipAI-Native Development

Product and Operations Manager

October 2020 - March 2022
  • Launched two new donation channels, increasing donation revenue by 36% and enabling more dynamic support for food banks most in need.
  • Launched food bank and donor help centres, reducing support demand and improving resolution through self-serve guidance.
  • Streamlined food bank onboarding, reducing lead time by 50% (2 weeks to 1 week) and cut admin time by 78% (45 minutes to 10 minutes).
  • Improved request-processing through automation and improved tracking.
Product ManagementProcess DesignUser Research

Business Analyst

March 2020 - September 2020
  • Mapped end-to-end processes across the organisation, improving operational clarity and ownership across teams.
  • Created and maintained shared workspaces in Notion and Google, improving collaboration and day-to-day visibility.
  • Built a compound metric and dashboard to enable customer segmentation and support ongoing analysis and prioritisation.
Data AnalysisBusiness AnalysisProcess Mapping
Founder

Research AtlasJuly 2025 - Present

Research Atlas is a web application that helps students and researchers enter unfamiliar academic domains by revealing key topics, pivotal works, and their relationships.

Key Achievements

  • Designed and built a functional web app from concept to launch using Next.js, Vercel, Neo4j Aura, Supabase, and D3, enabling interactive topic-work mapping.
  • Developed three core user flows — Search, Analysis, and Archive — allowing users to retrieve, visualise, and save research networks for continued exploration.
  • Achieved a Real Experience Score of 96/100 (Vercel Speed Insights) across 115 visits during beta testing, indicating excellent performance and user experience.
  • Conducted structured user testing and thematic analysis confirming the platform helped users discover relevant research areas they would not have found otherwise.
  • Applied principles of progressive disclosure, visual externalisation, and transparent data provenance to reduce cognitive load and improve trust in search results.

Focus Areas

Product Design & StrategyData VisualisationAI-Assisted Research ToolsSystems ThinkingHuman-Computer Interaction
Project Manager

FreelanceMarch 2019 - February 2020

HR digitisation project for a higher education institution.

Key Achievements

  • Led the implementation of an electronic document management system, directed by client requirements, resulting in the digitisation 190,000+ company records, improved operational efficiency, and GDPR compliance.
Assistant Project Manager

FusionJuly 2017 - February 2019

Fusion is a dynamic consultancy practice, offering a range of property-related services throughout the UK.

Key Achievements

  • Oversaw day-to-day project management of education-related construction projects from scoping through to completion
  • Built strong professional and strategic alliances, ensuring alignment between clients, stakeholders and multidisciplinary design teams.
Interdisciplinary Problems & Methods (MASc: Distinction)

London Interdisciplinary SchoolOctober 2023 - July 2025

Information and Business Management (BSc: Hons)

Loughborough UniversitySeptember 2012 - July 2015

Digital Project Management

SuperHi2020

Visual Design and Branding

SuperHi2020

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I shape products thoughtfully.

With expertise in product strategy, I bridge disciplines to solve problems that matter.

© 2026 Laurence Peberdy. All rights reserved.